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SHOP: My Black is Beautiful & Gold Series and Celebrate Black Beauty

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All Black. All Beauty. No Apologies.
All Black. All Beauty. No Apologies.

SHOP: My Black is Beautiful & Gold Series
and Celebrate Black Beauty


My Black is Beautiful & Gold Series teamed up with Marvel Studios' Black Panther: Wakanda Forever in celebrating Black beauty in mainstream cinema. The scientific innovation in the film aligns with the products formulated by Black scientists for Black hair. It's a collab that just makes sense! Shop the limited-edition product packs at retailers near you.

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